Job Title: Administrative Assistant (No Experience UN High School…
Marketing Manager Job Placement – Opportunity Bank
Job Title: Marketing Manager
Organization:
Opportunity Bank
Duty Station: Kampala, Uganda
Reports to:
Chief Executive Officer
About us:
Opportunity Bank is
the Bank of choice for all who aspire to a life of dignity and purpose,
offering innovative technology led financial solutions and training to
transform lives and Communities. The Bank recently obtained a commercial
banking licence from Bank of Uganda and is now looking for a likeminded,
creative, agile and result driven individual to fill the following position; As
a member of the senior management team(Exco), the job holder is responsible for
developing and devising mitigation strategies and ensuring follow through to
give assurance to the Board, Management and Bank of Uganda that bank-wide risks
are identified, measured, managed and reported in line with existing risk
management guidelines and by large best global practices. This entails
embedding the bank’s Enterprise Risk Management ERM with a critical role to
proactively identify and understand the potential threats, identify
opportunities, actions or events that will adversely affect the bank’s ability
to achieve its objectives. .
Job Summary: The Marketing
Manager will manage banking activities of the organization by performing
specified duties to ensure the achievement of organizational goals by leading
sales and marketing of organizational products. Responsible for driving sales
in the branch network, developing marketing strategies to drive deposit
mobilization and growth of loan portfolio Coordinating social media marketing
for OBUL and fostering socially responsible corporate citizenship Coordinating
product development and promotion, communication and selling, through
initiating processes leading to overall business growth and development. .
Key Duties and Responsibilities:
Generate New Business
- Support branches in bringing
new business by reviewing and supporting the branch’s local marketing
strategy - Design, implement, and
facilitate the development of annual marketing plan for the bank - Ensure branches meet exceed sales targets in all products
- Develop and implement suitable marketing and product strategies and
approaches on lending, savings, deposits and other potential banking
products. - Develop and implementarea and branch expansion and market
penetration program including new product(s), expansion into new areas and
penetration of existing areas. - Actively participates in sales management including education of
frontline staff and clients on company’s lending and banking products and
services, market and customer research activities.
Strategic Planning and Business Strategy
- Design, implement, and facilitate the development of annual
marketing plan for the bank. - Oversee the bank’s Products development and their promotion in the
market, - Plan and administer the bank’s Sales & Marketing Operations
budget, support the development of branch marketing budgets, branch opening,
and promotion, - Work with the CEO, CRO and Management in conceptualizing
organizational plans to strengthen market position and market growth, - Work with the CRO in preparing strategic business plans and overall
marketing strategy - Development of social media campaigns, and manage local uptake –
including customer interaction (including customer complaints). - Marketing to analyze the effectiveness of online campaigns in real
time by collecting data and producing reports required to evaluate the
effectiveness of social media programs Product and Business development
Champion business development activities and the bank’s product branding
i.e. selling the brand, branch promotions and campaigns, - Maintain a working knowledge of all company news and businesses to
ensure accurate and timely dissemination of information that meets
business and corporate objectives - Coordinate implementation of structured marketing campaigns and
packaging of products and services to achieve sales and market share
budgets, Support Head Office in developing a consolidated media strategy
and identifying appropriate advertising agency and media to implement the
strategy. - Coordinating the production of marketing materials, including
leaflets, posters, flyers, newsletters, e-newsletters to promote the
organization as a whole Develop, pilot, and document new product
methodologies ensuring that the products are designed with transformation
in mind, - Ensure a “buy-in” and involvement of operations and
management Team in new product/market development decisions - Public Relations (Communication and External Affairs)
- Develop and ensure the maintenance of good media, government, and
community relations, Liaising and networking with a range of stakeholders
including customers. Colleagues suppliers and partner organizations. - Develop and ensure that corporate standards and instructions are
property implemented and maintained organization wide, - Ensure publications and marketing materials are produced in line
with the corporate guidelines - Organizing and attending events such as conferences, seminars,
receptions and exhibitions Liaising closely with head office and branch
offices in tracking product awareness, perceptions, and needs relating to
the products and services. - Ensure an effective internal staff communication strategy and
approach including monthly newsletter and staff communications activities
and events. Customer care and service - Ensure an effective and professional image to the customer and an
accurate portrayal of business Strategies across all social media
platforms. - Manage customer queries and resolve their complaints. Organize and
implement client relations including client satisfaction surveys and
client development activities - Establish and ensure the delivery of high quality service standards
to clients in responding to inquiries, requests and issues, set and take
corrective actions against significant deviations from set service quality
standards
Human Resources Management
- Actively participate in appraisals, team meetings and meeting your self-development
needs - Encourage teamwork and sharing best practices amongst all staff
Qualifications, Skills and Experience:
- The ideal applicant must hold a Bachelor’s degree in a business
related field Professional qualification in Marketing (CIM), chartered
marketer - At least 3 years’ experience in marketing function management,
having worked in a customer oriented business organization - Familiar with the news business and experienced in public relations,
marketing and design and branding - Financial management skills
- Good oral and written communication skills
- Polished presentation and interpersonal skills
- Negotiation skills
- Analytical skills
- Innovation and entrepreneurial
- Planning and organization
Good knowledge of Microsoft Office and Windows-based computer
applications Behavioral Characteristics
- Self-starter
- Highly Motivated
- Passionate
- Results Driven
- Able to work autonomously as well as part of a group
- Resilient
- Hard working
How to Apply:
All Interested
candidates should send their signed application letters together with their
curriculum vitae
The Human Resources
Manager
Opportunity Bank
Uganda Limited
Plot 1259, Old Kira
Road,
P.O. Box 33513,
Kampala
Deadline: Thursday
5th December 2019
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